Prospect Activity Tracking
Know who’s real, active, and ready to buy
Understanding your prospects is vital to building relationships and accelerating the sales process. Knowing your audience’s interests and tailoring a sales plan focused on their needs and readiness builds credibility and focuses efforts to achieve the greatest impact. eTrigue lets you listen to your customer through email opens, webinars, web page views and more. Instantly know who’s on your web site, for how long and how often they return.
- Reveal prospect interests by tracking behavior from web page visits, email opens, landing pages and forms
- Identify unique buying behaviors based on visit intensity, frequency and duration
- See where prospects originate and which source has the best close rates
- Alert sales in real-time to any specific type or combination of activity
