Our frequent Friday “Coffee with eTrigue” webcasts have proven to be a valuable educational tool for many folks interested in learning more about marketing automation, lead generation and prospect engagement.
Our next webcast on Friday, June 22nd will focus on lead nurturing.
Nurturing is a relationship building process utilizing multiple vehicles, personalization, and relevant content to build an ongoing dialog that positions your company as the best choice when a prospect becomes sales ready.
Lead Nurturing Webcast on Friday, June 22nd
In this 30-minute webcast you’ll learn:
- How lead nurturing works
- How automation improves nurturing
- What types of campaigns are suitable
- Keys to a successful nurturing program
Join us for a fast-paced look at how lead nurturing strategies turn customer interactions into business.
Friday, June 22, 2012
8:30 AM PDT | 30-minutes