Lead acceleration for Partner marketing at scale.

To be successful, marketers need inbound and outbound marketing solutions that are easy to use, loaded with capability and don’t require a crowd of specialists to operate effectively.

DemandCenter is the solution to run Partner marketing campaigns at scale. It plays well with others (connect directly to each Partner CRM), and enables you to run marketing outreach in quick turn with less resources internally, or entirely outsourced for scalability.

• Each campaign is A/B tested, and optimized ongoing
• Know which content is performing and adjust quickly
• Understand interest levels down to the link/graphic CTA
• Content is dynamically inserted based on Partner
• Responsive layouts for desktop, tablet and mobile

• Profile, segment and identify which prospects to include
• Build target segments, personas and account based lists
• Nurture campaigns can dynamically add prospects
• Enable partners to focus on target accounts at contact level

• Track Channel Partner follow-up performance
• Identify which Sales Reps need assistance in real-time
• Gamification helps Sales Reps compete for recognition
• Understand campaign performance  to the partner sales rep

• Measure, report and analyze the effectiveness of a campaign
• Refine campaigns based on live tracking results
• View progress summary at a glance with detailed dashboards
• Schedule automatic effectiveness reports through emails

• Complete program overview and co-promotion support
• All programs include partner onboarding, campaign build, execution, sales team training and reporting
• All white glove support is included without additional cost

• Budget on the campaign & partner level
• No platform, development or setup costs (min. partner req.)
• Campaign build out in 3 weeks
• Partner onboarding and live within 5 – 10 days
• Controlled access to Partner, Rep, and Team Performance