---
# What
Date: 2020-07-23
Summary: eTrigue Creates and Runs Partner Lead Accelerator Programs — Simply, Quickly and at Scale Actionable Insights for You and Your Channel Partners Alerts Real-time Lead & Company Insights include: Lead & Company backgrounds, social media, news, and competitors Interest levels, history, and focus All content engagement across campaign Sales Follow-up Sales reps can confidently follow-up […]
---
# eTrigue Creates and Runs Partner Lead Accelerator Programs — Simply, Quickly and at Scale
## Actionable Insights for You and Your Channel Partners
### Alerts
Real-time Lead & Company Insights include:
- Lead & Company backgrounds, social media, news, and competitors
- Interest levels, history, and focus
- All content engagement across campaign
## Sales Follow-up
Sales reps can confidently follow-up with:
- Partner training and video recording
- Lead & Company details and links
- Resources and call guides
## Visibility
You can see:
- Sales rep responsiveness
- The outcome for each follow-up
- Opportunities & Meeting Notes
- Team & individual performance
## Partners can confidently follow-up with Lead & Company Insights. You have the reporting visibility to see which Partners and Account Managers may need help to drive leads to success.
## Real-time Lead Alerts
Delivered in real time via email, easy-to-read and actionable to ensure quick follow up. Reps know instantly who to contact, and when. Leads can also be pushed to 7,000+ platforms.
## Sales Support Resources where you need them.
All campaigns include campaign overviews, live and video training, and call guide or script assets available for sales reps where they need them - at the point of outreach.
## Lead Insights
Delivered in real-time providing prospect background — skill set, history, social media, and additional contacts within the target account in an easy-to-digest narrative format.
## Company Insights
Company background, messaging, focus, affiliated companies and competitive information.
Latest news and PR, along with links to access full content.
Most recent social media posts and links to read more, follow and connect.
## Prospect Activity
See which activities generated the lead, and all interactions with specific content in the marketing campaign. Know the prospect interest level today, and in the recent past.
## Sales Follow-up
No log-in required, no portal to learn. Sales reps simply click on the real-time lead alert and update status on their conversations. You can easily identify opportunities, lead backlog, campaign metrics, MQL's, and see if you are meeting your goals.
## Partner Results
Real-time Dashboards and Weekly reports measure performance, by partner and individual sales rep so you can see how your partners stack up. Know who is following up, and who needs help exactly when they need it.
## Partner Sales Person Performance
Measure Follow-up and activity performance for each individual partner sales person. You and the partner can see how quickly leads are being followed-up, who needs help, and who is hitting home runs. A little competition creates success.
---
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---
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