eTrigue is the marketing automation platform and our team carries out digital campaigns on your Partner’s benefit. We can launch a campaign within weeks. You receive real-time lead alerts that let you track every lead from every partner.
eTrigue combines services and a cloud based platform built to scale from a few to hundreds of partners. Your partner data is protected, and not able to be viewed until a prospect becomes a Marketing Qualified Lead. The cloud platform is ISO 27001 global certified for security.
eTrigue uses your best corporate assets for co-branding. We build the campaigns – all emails, landing pages, infocenter design and copy. Then unsuring the copy, subject lines and campaigns are optimized.
Sales teams can turn eTrigue leads into deals quicker with prospect insights provided in real-time lead alerts. A simple click to update indicates lead progress including follow-up times, meetings scheduled and opportunity pipeline detail. Compare performance across partners and sales teams with automated reports and a dashboard just for you, the “sponsor”.
The perspectives featured here are channel partner marketing pros who have leveraged eTrigue Lead Accelerator campaigns.
Joe Diodati
Consulting CMO and former Senior Director of Marketing for Cisco, speaks to what’s important to channel partners and how eTrigue hits the mark on engagement.
Laura Ventura
Head of Global Channel Marketing of Check Point Software Technologies, works with 1,000+ partners world wide, shares insights on how using eTrigue accelerates and scales Check Point’s global channel partner campaigns, and generates leads for partners with a short window to launch.
James Cooper
Principal & Managing Director of Ascendant, explains the keys to successful channel marketing and engagement and the role of content to maximize campaign performance.
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