An outcome-based approach helping your Partners succeed.

Your channel Partners are not staffed to run consistent marketing campaigns promoting your joint solutions. By driving marketing programs on their behalf, at scale, your Partners have the sales team to close opportunities.

eTrigue Lead Accelerator Programs at Work

Run digital nurturing campaigns on behalf of your Partners, leveraging your content.

We provide your Partners a target persona of their ideal prospects, and develop leads that match these “ideal” targets
eTrigue builds and runs co-branded campaigns on your Partners’ behalf
Your Partners receive real-time leads—net new—and lead alerts to manage each to success
We build co-branded content, emails, landing pages and a unique infocenter with contact forms for each Partner

Perspectives

Marlowe Fenne

Marlowe Fenne, ABM Lead at SolarWinds and a veteran of Cisco, FireEye, and Cloudflare, discusses how eTrigue enables real-time context and personalization at scale to accelerate channel Partner marketing, empower sales reps, and drive pipeline growth.

Joe Diodati

Consulting CMO and former Senior Director of Marketing for Cisco, Joe Diodati speaks to what’s important to channel Partners and how eTrigue hits the mark on engagement.

Lauren Ventura

Head of Global Marketing at Check Point Software Technologies, Lauren Ventura works with 1,000+ Partners worldwide. She shares insights on how using eTrigue accelerates and scales Check Point’s global channel Partner campaigns, and generates leads for Partners with a short window to launch.

James Cooper

Principal & Managing Director of Ascendant, James Cooper explains the keys to successful channel marketing and engagement, and the role of content to maximize campaign performance.

0 + Leads

per Partner

Scale your leads.

When eTrigue runs your vendor-sponsored campaigns you will see leads come to life, with real-time alerts.

0 %+ Net

New Business

Find net new accounts.

Your partners are provided with new Marketing Qualified Leads who have been nurtured, and need their sales team follow-up to convert to buyers. All target accounts are agreed to, and are based on your target buyer personas, geos, and verticals.

0 %

- 0 %

Better ROI

Report better ROI.

Launch more campaigns faster, grow your revenue, and find new buyer centers. Leverage MDF funding to launch programs in five to ten days, with little lift on your part.