News & Awards​

eTrigue, the company behind Lead Accelerator Partner Programs, the turnkey, white glove, direct and channel marketing offering leveraged by the world’s leading technology companies and their channel partners, has announced the launch of its new Insights-driven functionality. eTrigue Lead & Company Insights are designed to help companies, and their channel partner sales teams, revolutionize how they rapidly target, manage and convert business leads and prospects using invaluable, real-time background and intent data.

 

eTrigue Lead & Company Insights enriches prospect lead information with comprehensive background, company, and messaging that allows channel Sales teams to quickly and confidently engage with prospects with meaningful follow-up. Lead & Company Insights locates and summarizes prospect backgrounds, business social media, news sites and company websites, prospect interest and areas of expertise, helping to accelerate the journey from campaign launch to booked/closed sales.