OnDemand Webinar:
Enable Your Partners to Carry More Weight, Find the Right Opportunities, and Grow their Business
30 minutes of energizing info you can use to power up your Partner Marketing Program.
Channel Partners are more critical than ever to your business. Don’t get left behind without a solid partner enablement strategy and plan. Engage your partners in a meaningful way that solidifies your partnership.
Follow along as Kristin Carey, VP Partner Development @ eTrigue shares insights from Mimish Lesperance, Sr. Director, Channel & Field Marketing @ Barracuda and Penny Byron, Founder & Principal @ Blazing Channels.
During this session, our panel reviews successful campaigns, considerations and tips:
- How to stand out and gain Partner mindshare
- When to leverage Partner incentives, training and tools
- Joint marketing best practices and opportunity identification
- Considerations for ensuring your partners have actionable lead data and ‘intelligence’ to help them close more opportunities
Upcoming From Cold Lead to Closed Deal: Real-Time Insights Help Sales Teams Follow Up Smarter Friday, September 18 10am PT | 1pm ET OnDemand Champions First: Rethinking Partner Enablement at Scale Friday, August 14 10am PT | 1pm ET OnDemand The AI Relevance Gap: What’s Next for ABM and Partner Marketing Friday, July 17 10am PT | 1pm ET OnDemand Built to Win: The Art and Science of Selling Through Partnerships Friday, May 15 10am PT | 1pm ET OnDemand When Insights Meet Intent: The Golden Triangle of ABM Friday, April 17 10am PT | 1pm ET OnDemand Frank Rauch on Building High-Performance Channel Organizations Friday, March 6 10am PT | 1pm ET OnDemand From Barriers to Breakthroughs: Activating Channel Sales Success Friday, January 30 10am PT | 1pm ET OnDemand Positioning Your Channel for Success in the New Year Friday, December 12 10am PT | 1pm ET OnDemand Building a Next Gen AWS Consulting Partner in the Age of AI Friday, September 26 10am PT | 1pm ET OnDemand Bridging the Gap Between Sales & Marketing – Fostering Alignment for Channel Growth Friday, August 15 10am PT | 1pm ET OnDemand AI in Action – High-Impact Enablement for Sales Teams Friday, June 13 10am PT | 1pm ET OnDemand Agentic AI: Transforming Customer 360 & B2B GTM for the Next Era of Revenue Growth Friday, May 9 10am PT | 1pm ET OnDemand AI-Driven Insights for Sales Teams – Stronger Customer Connections Close More Opportunities Friday, April 11 10am PT | 1pm ET OnDemand Underperforming to Unstoppable: A Proven Lead Gen Playbook Friday, March 14 10am PT | 1pm ET OnDemand Winning Hearts and Closing Deals: A Sales & Marketing Love Story Friday, February 14 10am PT | 1pm ET OnDemand Jumpstart Your Sales Pipeline: Troubleshooting Slow Deals and Stuck Opportunities Friday, January 17 10am PT | 1pm ET OnDemand Essential Strategies to Optimize Your Sales Team’s Follow Up Friday, October 4 10am PT | 1pm ET OnDemand Mastering Channel & Field Marketing for Optimal Sales Performance Friday, October 4 10am PT | 1pm ET OnDemand Sales Enablement – Empowering your Sales Team for Success Friday, June 28 10am PT | 1pm ET OnDemand Building a Caffeine-Fueled Partner Marketing Roadmap Sunday, April 7 10am PT | 1 pm ET
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